See what makes the X90L special
Piercing brightness, amazing contrast, epic viewing
Our amazing 98″ 4K Full Array LED X90L, powered by Cognitive Processor XR delivers realistic depth and intense contrast in an impressively large screen. A newly designed local dimming structure brings scenes vividly to life. What you hear matches what you see thanks to Acoustic Multi Audio, and you can enjoy peace of mind with our 3 years PrimeSupport included as standard.
Intense contrast, feel the depth
Lose yourself in pictures full of amazing contrast and real-life depth. With a Full Array LED display. A newly designed local dimming structure powered by Cognitive Processor XR™ brings scenes vividly to life.
Contrast intensified. Depth amplified.
XR Contrast Booster precisely balances light across the screen, adjusting brightness for higher peaks in glare and deeper blacks in shadow. Peak brightness is higher than ever for sublime depth and detail.
Conventional Edge LED Backlight
Struggles with deep blacks and bright highlights.
One row of LEDs has to try and balance light through the whole picture. Dark parts not as dark, bright parts not as bright – more blooming likely.
Full Array LED Backlight
Brighter highlights deeper blacks.
Intensity of the LEDs can be adjusted depending on the scene. Light where light is needed, dark where darkness is needed.
Cognitive Processor XR™
The world’s first picture processor with cognitive intelligence understands how humans really see the world. 100″ BRAVIA with Cognitive Processor XR™ opens up a whole new viewing experience that immerses you even more deeply in the scene.
Discover an even wider palette of beautifully natural colours with extended hue and saturation, vivid shades and realistic textures.
Cognitive Processor XR™ accesses vast amounts of picture data, intelligently recreating lost details and texture with upscaled image sources.
XR Motion Clarity™ analyses scene data to ensure on-screen action stays smooth, bright and clear without blur, even in fast-moving scenes.
With XR Contrast Booster bright areas are brighter and dark areas darker, adding depth to scenes without lost highlights or shadow details.
Extended colour volume, now see every shade and hue
Over a billion colours reproduced with the subtle differences seen in the real world. Powered by Cognitive Processor XR™, our Full Array LED with XR Triluminos Pro™ delivers natural shades in every detail.
Synchronised. Sound and picture harmony.
Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position.
What you hear matches what you see
With Acoustic Multi-Audio™, it feels as though sound is coming from the right place in the scene, precisely matching visuals, thanks to sound-positioning tweeters discreetly placed behind the screen edge. Far more immersive than conventional TVs where sound comes from beneath the screen.
What you want to watch all in one place
Browse 700,000+ movies and TV episodes from across your streaming services, all in one place and organised into topics and genres based on what interests you
One Slate. Minimalist. Immersive.
Our minimalist One Slate design fuses screen and bezel into a single slate, minimising noise and maximising your viewing experience.
Designed in outstandingly slim aluminum, this premium design focuses your eyes on what’s important – the picture
Designed with Eco-friendly features
BRAVIA™ combines high picture and sound quality and also cares about with initiatives that helping to reduce environmental impact, such as enabling the user to reduce using low energy consumption with the new ECO Dashboard TV App, reducing overall virgin plastic use of the TV chassis by approximately 60% and cutting package size by 15% and total weight by 12%.
All your eco in one place
The Eco Dashboard keeps all eco-related settings in one place, making it easy to change them individually or in one go.
Greater peace of Mind
There’s the added reassurance of our 3 Years PrimeSupport Professional service package as standard, with access to an elite EU-wide helpdesk for technical support & advanced product exchange handled by local partner, on premise where possible. You can also choose to extend your support for an additional 2 years.
Piercing brightness, amazing contrast, epic viewing
Our amazing 98″ 4K Full Array LED X90L, powered by Cognitive Processor XR delivers realistic depth and intense contrast in an impressively large screen. A newly designed local dimming structure brings scenes vividly to life. What you hear matches what you see thanks to Acoustic Multi Audio, and you can enjoy peace of mind with our 3 years PrimeSupport included as standard.
Intense contrast, feel the depth
Lose yourself in pictures full of amazing contrast and real-life depth. With a Full Array LED display. A newly designed local dimming structure powered by Cognitive Processor XR™ brings scenes vividly to life.
Contrast intensified. Depth amplified.
XR Contrast Booster precisely balances light across the screen, adjusting brightness for higher peaks in glare and deeper blacks in shadow. Peak brightness is higher than ever for sublime depth and detail.
Conventional Edge LED Backlight
Struggles with deep blacks and bright highlights.
One row of LEDs has to try and balance light through the whole picture. Dark parts not as dark, bright parts not as bright – more blooming likely.
Full Array LED Backlight
Brighter highlights deeper blacks.
Intensity of the LEDs can be adjusted depending on the scene. Light where light is needed, dark where darkness is needed.
Cognitive Processor XR™
The world’s first picture processor with cognitive intelligence understands how humans really see the world. 100″ BRAVIA with Cognitive Processor XR™ opens up a whole new viewing experience that immerses you even more deeply in the scene.
Discover an even wider palette of beautifully natural colours with extended hue and saturation, vivid shades and realistic textures.
Cognitive Processor XR™ accesses vast amounts of picture data, intelligently recreating lost details and texture with upscaled image sources.
XR Motion Clarity™ analyses scene data to ensure on-screen action stays smooth, bright and clear without blur, even in fast-moving scenes.
With XR Contrast Booster bright areas are brighter and dark areas darker, adding depth to scenes without lost highlights or shadow details.
Extended colour volume, now see every shade and hue
Over a billion colours reproduced with the subtle differences seen in the real world. Powered by Cognitive Processor XR™, our Full Array LED with XR Triluminos Pro™ delivers natural shades in every detail.
Synchronised. Sound and picture harmony.
Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position.
What you hear matches what you see
With Acoustic Multi-Audio™, it feels as though sound is coming from the right place in the scene, precisely matching visuals, thanks to sound-positioning tweeters discreetly placed behind the screen edge. Far more immersive than conventional TVs where sound comes from beneath the screen.
What you want to watch all in one place
Browse 700,000+ movies and TV episodes from across your streaming services, all in one place and organised into topics and genres based on what interests you
One Slate. Minimalist. Immersive.
Our minimalist One Slate design fuses screen and bezel into a single slate, minimising noise and maximising your viewing experience.
Designed in outstandingly slim aluminum, this premium design focuses your eyes on what’s important – the picture
Designed with Eco-friendly features
BRAVIA™ combines high picture and sound quality and also cares about with initiatives that helping to reduce environmental impact, such as enabling the user to reduce using low energy consumption with the new ECO Dashboard TV App, reducing overall virgin plastic use of the TV chassis by approximately 60% and cutting package size by 15% and total weight by 12%.
All your eco in one place
The Eco Dashboard keeps all eco-related settings in one place, making it easy to change them individually or in one go.
Greater peace of Mind
There’s the added reassurance of our 3 Years PrimeSupport Professional service package as standard, with access to an elite EU-wide helpdesk for technical support & advanced product exchange handled by local partner, on premise where possible. You can also choose to extend your support for an additional 2 years.
Technical details
Image formats supported
BMP,GIF,JPEG,JPG,MJPEG,PNG,WEBP
LED backlighting type
Full-Array
HDCP
Yes
Display
Screen shape
Flat
Motion interpolation technology
XR Motion Clarity
Display diagonal
98 "
Display resolution
3840 x 2160 pixels
HD type
4K Ultra HD
Dynamic contrast ratio marketing name
XR Contars Booster
Viewing angle, horizontal
178.00 °
Viewing angle, vertical
178.00 °
Display number of colours
1.07 billion colours
Display diagonal (metric)
248.000 cm
Display technology
LCD
Native aspect ratio
16:9
Screen format adjustments
4:3,14:9,16:9,Zoom
Supported graphics resolutions
720 x 480,720 x 576,1280 x 720 (HD 720),1920 x 1080 (HD 1080),3840 x 2160,4096 x 2160
Noise reduction
Yes
LED backlight
Yes
Audio
Audio output channels
2.0
Adaptive sound
Yes
Enhanced Audio Return Channel (eARC)
Yes
Adaptive Sound Control (ASC)
Yes
Built-in subwoofer
Yes
Sound modes
Cinema, Dialog, Dolby Audio, Music, Sports, Standard
RMS rated power
40.0 W
Audio decoders
Dolby Digital
Ports & interfaces
Audio Return Channel (ARC)
Yes
HDMI ports quantity
4
Composite video in
1.00
Audio (L/R) in
1
Ethernet LAN (RJ-45) ports
1
PC in (D-Sub)
No
Common interface (CI)
Yes
Consumer Electronics Control (CEC)
BRAVIA Sync
USB 2.0 ports quantity
2
RF ports quantity
1
Common interface Plus (CI+)
Yes
Total number of outputs
4
HDMI ports
4
Weight & dimensions
Weight (without stand)
67200.00 kg
Stand width
1536.00 cm
Width (without stand)
2199.0 cm
Depth (without stand)
85.0 cm
Height (without stand)
1255.0 cm
Width (with stand)
2199.00 mm
Depth (with stand)
465.00 mm
Height (with stand)
1305.00 mm
Package width
2334 mm
Package depth
285 mm
Package height
1396 mm
Package weight
91000 g
Power
Energy efficiency class (SDR)
E
Energy efficiency scale
A to G
Energy efficiency class (HDR)
G
Energy consumption (SDR) per 1000 hours
154 kWh
Energy consumption (HDR) per 1000 hours
223 kWh
Energy saving mode
Yes
Power consumption (standby)
0.50 W
AC input voltage
220-240 V
AC input frequency
50 Hz
Auto power off
Yes
Network
Wi-Fi Direct
Yes
Bluetooth profiles
A2DP, AVRCP, HID, HOGP, SSP
Miracast
Yes
Browsing
Yes
HID support
Yes
Ethernet LAN
Yes
Bluetooth
Yes
Wi-Fi standards
802.11a,802.11b,802.11g,Wi-Fi 4 (802.11n),Wi-Fi 5 (802.11ac)
Bluetooth version
4.2
TV tuner
Supported TV bands
UHF,VHF
Digital signal format system
DVB-C,DVB-S,DVB-S2,DVB-T,DVB-T2
Number of tuners
2
Auto channel search
No
Tuner type
Analog & digital
Management features
Voice control
Yes
Voice guide
Yes
ECO mode
Yes
Firmware upgradeable
Yes
On/Off timer
Yes
Smart modes
Cinema, Custom, Dolby Vision, Dolby Vision Bright, Dolby Vision Dark, Game, Graphics, IMAX Enhanced, Netflix Calibrated, Photo, Standard, Vivid
Electronic Programme Guide (EPG)
Yes
On Screen Display (OSD)
Yes
Sleep timer
Yes
Ergonomics
VESA mounting
Yes
Panel mounting interface
600 x 400 mm
On Screen Display (OSD) languages
AFR,ALB,ARA,BEL,BOS,BUL,CAT,CHI (SIMPL),CHI (TR),CRO,CZE,DAN,DEU,DUT,ENG,ESP,FIN,FRE,GRE,HUN,IND,ITA,JPN,KAZ,KOR,LAT,LAV,LIT,MAC,NOR,POL,POR,RUM,RUS,SER,SLK,SLV,SWA,SWE,TUR,UKR,VIE
Plug and Play
Yes
Packaging content
Desktop stand
Yes
Other features
Wi-Fi
Yes
Audio formats supported
AAC,AC3,AC4,ASF,FLAC,MP3,MP4,OGG,WAV
Design
Rollable display
No
Introduction year
2023
Frameless design
Yes
Stand type
Legs stand
Stand colour
Black
Product colour
Black
Housing material
Aluminium
Performance
High Dynamic Range (HDR) supported
Yes
High Dynamic Range (HDR) technology
Dolby Vision,High Dynamic Range 10 (HDR10),Hybrid Log-Gamma (HLG)
Eco sensor
Yes
Image gallery
Yes
Dialog enhancement
Yes
Game features
Auto Low Latency Mode (ALLM),Variable Refresh Rate (VRR)
Calman Ready
Yes
Teletext
1000 pages
4K Ultra HD upscaling
Yes
360 camera support
Yes
Video upscaling
Yes
Remote access
Yes
Analog signal format system
PAL BG,PAL DK,SECAM B/G,SECAM D/K
Picture processing technology
Sony Triluminos Pro,Sony XR Contrast Booster,Sony XR HDR Remaster,Sony XR Smoothing,Sony XR Super Resolution
Teletext function
Yes
Equalizer
Yes
Ambient light sensor
Yes
Game mode
Yes
Smart TV
Apple AirPlay 2 support
Yes
Screen mirroring
Yes
TV initiate mirroring
Yes
Built-in Chromecast
Yes
App distribution platform
Google Play
Smart TV
Yes
Internet TV
Yes
Packaging data
Package type
Box
Video
Supported video modes
480p,576p,720p,1080i,1080p,2160p
Software
Operating system installed
Android TV
Operating system version
10
Loudspeakers
Number of speakers
4.0
File formats
Video formats supported
3GPP,ASF,AVC,AVI,HEVC,MP4,MPEG1,MPEG2,MPEG2-PS,MPEG2-TS,MPEG4,VP8,VP9,WEBM,XVID
Weight (with stand)
68900 kg
